Chiyambireni Musical.ly kuphatikizidwa ndi TikTok yomwe ili ya ByteDance, pulogalamuyi yakula pang'onopang'ono kuti ikhale imodzi mwamapulogalamu & masamba otchuka mu 2023. Ndi makanema ambiri osiyanasiyana komanso, zomwe zikuchitika. kuchokera ku TikTok, ndizosavuta kuwona chifukwa chake anthu ambiri amazigwiritsa ntchito. Nayi kusinthika kwa TikTok.
M'ndandanda wazopezekamo
Introduction
M'malo omwe akusintha nthawi zonse pazama TV, nsanja imodzi posachedwapa yatenga chidwi padziko lonse lapansi: TikTok. Ndi makanema ake akuluma, zovuta zokopa, komanso zatsopano, TikTok yakhala chikhalidwe, ikupanga momwe timadyera ndikupanga zomwe zili.
Komabe, nkhani ya TikTok Chisinthiko sichili chabe kachitidwe kachidule; ndi nthano yoyesera, kusinthika, ndi kukhudza kwachisoni. M'nkhaniyi, tiphunzira mozama za chisinthiko cha TikTok, kutsata mizu yake kuchokera ku zomwe kale zinali zotchuka Nyimbo.ly mpaka pano ngati juggernaut padziko lonse lapansi.
Musical.ly: The Precursor
Magwero a TikTok amatha kutsatiridwanso ku pulogalamu yotchedwa Nyimbo.ly, Yakhazikitsidwa mu 2014 ndi alex uwu ndi Luyu yang. Musical.ly inalola ogwiritsa ntchito kupanga mavidiyo anyimbo afupikitsa, ogwirizana ndi milomo-lingaliro lomwe linatchuka mwamsanga pakati pa ogwiritsa ntchito achinyamata. Pofika chaka cha 2016, pulogalamuyi idadzitamandira ogwiritsa ntchito oposa 90 miliyoni, makamaka mu United States.
Zolemba: The Washington Post
The ByteDance Kupeza
Pakusintha kofunikira kwambiri mu 2017, Beijing- Kampani yaukadaulo ByteDance adapeza Musical.ly, ndikuyiphatikiza ndi pulogalamu yawo yayifupi yamakanema, Douyin (yotchedwa TikTok kunja). China). Kuphatikiza uku kudayala maziko a pulogalamu yomwe tikudziwa lero.
Lingaliro la ByteDance lophatikiza nsanja izi zidawoneka ngati luso lanzeru. Pogwiritsa ntchito mphamvu zapadera za aliyense, adapanga malo ochezera a pawayilesi omwe amasangalatsa anthu ochokera kumayiko ena komanso aku China. Zonsezi zidatenga gawo lalikulu pakusinthika kwa TikTok.
Tsamba: The New York Times
Kuphulika kwa TikTok
Ndi TikTok kukhazikitsidwa kovomerezeka mu 2018, idadutsa mwachangu Nyimbo.ly mizu. Ma algorithm a pulogalamuyi, motsogozedwa ndi kuphunzira pamakina, adachita bwino pakumvetsetsa zomwe amakonda ndikusintha zomwe amakonda, zomwe zimapangitsa kuti ogwiritsa ntchito azitenga nthawi yayitali.
Mosiyana ndi omwe adatsogolera, TikTok idapereka zida zingapo zopangira, kuyambira kulumikizana kwa nyimbo mpaka zowoneka bwino, kulola ogwiritsa ntchito kutulutsa luso lawo.
Reference: The Guardian
Kutchuka Padziko Lonse
Kukopa kwa TikTok sikungokhala pagulu lililonse kapena malo. Kuchokera pazovuta zovina monga "Renegade" mpaka machitidwe a ma virus ngati "Sea Shanty TikTok," pulogalamuyi yapanga gulu lapadziko lonse lapansi la ogwiritsa ntchito ndi opanga. Anthu otchuka, olimbikitsa, komanso anthu wamba adakhamukira ku TikTok kuti achite nawo mawonekedwe ake ochezera komanso osangalatsa.
Nkhani: BBC
Zovuta ndi Zotsutsana
Kukwera kwa meteoric kwa TikTok sikunakhaleko kopanda zovuta zake. Madandaulo a zinsinsi, milandu yowunika, komanso mafunso okhudza momwe amagwiritsidwira ntchito ndi deta ya anthu adawunikiridwa ndi maboma ndi mabungwe olamulira padziko lonse lapansi. Komabe, TikTok yayankha potsatira mfundo zokhwima zowongolera zomwe zili komanso kugwirizana ndi akuluakulu apadziko lonse lapansi.
Tsamba: REUTERS
Tsogolo la TikTok
Pamene TikTok ikupitilirabe kusinthika, imakumana ndi mwayi watsopano komanso zovuta. Kukula kwake kwamalonda a e-commerce, mayanjano ndi ma brand, komanso kuthekera kotsatsa pompopompo kumawonetsa cholinga chofuna kusiyanasiyana kupitilira makanema achidule. Chikoka cha pulogalamuyi pa chikhalidwe cha pop, nyimbo, ndi zosangalatsa ndizosatsutsika.
Kutsiliza
Ulendo wa TikTok kuchokera ku Musical.ly kupita ku zochitika zapadziko lonse lapansi ndi umboni wa kusinthika kwake komanso mphamvu yazinthu zopangidwa ndi ogwiritsa ntchito. M'zaka zochepa chabe, yasinthanso malo ochezera a pa Intaneti, ndipo yatenga mitima ya anthu mamiliyoni ambiri padziko lonse lapansi. Chisinthiko chake chikuwonetsa kufunikira kokhalabe mogwirizana ndi zomwe amakonda ndikugwiritsa ntchito matekinoloje omwe akubwera.
Pamene TikTok ikupitiliza kukonza mawonekedwe a digito, imakhala chikumbutso kuti chinthu chachikulu chotsatira pazama TV chingakhale kungodina pang'ono. Nkhani ya TikTok yatsala pang'ono kutha, ndipo titha kungoyembekezera momwe idzapitirizire kufotokozeranso zomwe takumana nazo pa intaneti m'zaka zikubwerazi.
Zolemba zokhudzana ndi Evolution Of TikTok
Nawa zolemba zina zomwe zikugwirizana ndi Evolution ya TikTok.
Kusiya ndemanga